Scaling a National Addiction Treatment Center
Business Growth Case Study: Drug and Alcohol Recovery Center
Into Action Recovery Centers is a nationally recognized addiction treatment center providing inpatient and outpatient care to individuals and families seeking lasting recovery solutions. Operating within one of the most competitive healthcare markets in the country, Into Action Recovery required a growth partner capable of scaling admissions without sacrificing lead quality, intake efficiency, or profitability.
Striventa began working with Into Action Recovery in March 2024 with a clear mandate: build a durable, scalable growth engine that could consistently drive nationwide admissions while reducing long-term acquisition costs and operational friction.
The Challenge
Into Action Recovery faced several challenges common to highly competitive addiction treatment markets:
• Escalating paid media costs with inconsistent cost-per-admission
• Fragmented attribution across marketing, admissions, and intake systems
• Limited organic visibility for high-intent, bottom-funnel search terms
• Website infrastructure that constrained SEO performance and conversion rates
The objective was not simply to generate more leads; the goal was to architect a unified system that aligned marketing, admissions, and SEO into a single, measurable growth engine.
Industry
Detox and Addiction Treatment
Location
Nationwide
Our Solution
Striventa’s first priority was rebuilding the Into Action Recovery website on the HyperdriveWP framework. This created a high-performance, conversion-optimized foundation engineered for long-term SEO authority, faster load times, and bottom-funnel keyword dominance. The new infrastructure positioned the brand to compete nationally for high-intent addiction treatment searches and directly fueled both organic and paid performance gains throughout 2025.
With the foundation in place, Striventa deployed a full-growth flywheel strategy, combining SEO architecture, high-quality content, and targeted paid media campaigns designed to drive qualified admissions, not surface-level leads.
In parallel, Striventa streamlined Into Action Recovery’s technology stack, consolidating multiple systems into HubSpot and CallTrackingMetrics. This simplification improved attribution accuracy, operational clarity, and visibility from first touch through closed admission, allowing every admit to be tracked back to its true source.
The Results
Increase in Online Admissions
Below Industry Average CPA Consistently
Top Position Bottom Funnel Rankings Increase
Marketing Highlights
Striventa executed a full-scale marketing strategy focused on admissions outcomes rather than vanity metrics. By aligning site performance, paid media, and organic growth under a single system, Into Action Recovery achieved measurable admissions growth, stabilized cost-per-admission, and significantly accelerated nationwide visibility that continues to this day.
Consistent Admissions Driven from SEO and Paid Media Alignment
Lowest Cost-Per-Admit from Online Marketing Efforts Ever for the Company
Bottom-Funnel Keywords Achieved, Creating Consistent Qualified Lead Generation
Sales Highlights
Across all referral and marketing sources, Striventa delivered the strongest performance by a wide margin in true cost-per-admit.
Striventa consistently produced admissions from online sources with a well below industry average cost per admission. The industry average for in network treatment providers can range from $5,000 - $10,000. Striventa was able to deliver an average cost per admission ranging from $7000 - $8000 below industry average.
In addition to cost efficiency, Striventa also led in total volume, driving 638 admissions in one year, exceeding every other source and outperforming the next highest contributor by a significant margin. This combination of highest volume and lowest cost-per-admission positioned Striventa as the top-performing growth partner across the entire Into Action Recovery ecosystem.
Predictable cost-per-admission achieved despite operating in a highly competitive national market
Admissions pipeline fully aligned with marketing performance, enabling confident month-over-month scaling
Clean attribution in HubSpot and CallTrackingMetrics provided clear visibility into true sales performance and ROI
Tech Stack
Hyperdrive WordPress Framework
CallTrackingMetrics
HubSpot
Ready to Transform Your Business?
Your success story could be next!
Just like we helped Into Action Recovery establish their growth engine for qualified admissions, our team is ready to partner with you to drive explosive growth for your company.
Don’t wait to dominate—contact us today to start building your path to industry leadership!
